Heylash wanted to raise awareness of their brand and differentiate their beauty company within a congested market, ultimately driving the business forward.
A bespoke video was created to powerfully communicate their brand identity. Accompanying this were a series of product videos promoting their unique approach to beauty service and the range of products available.
The videos have revitalised their website content and helped to drive a significant increase in conversion rates. Additionally, the videos were launched successfully across their social channels (primarily Facebook and Instagram) attracting high levels of engagement and consumer awareness of the brand in Milan.