At Ideal Insight, we love to celebrate the use of video production london. We believe videos are not just the best way to advertise products, but it also provides the opportunity to build brands and show off how committed a business is to their customers. With proper use, brands can let customers know what they stand for while giving a concise and interesting presentation to their viewers.

That’s why we created the Best Use of Video Awards:2021 to honour those businesses and provide recognition for their creativity.

This year's winners:

Multi-award winning Coupette pride itself on authenticity and unpretentious style. A London bar that has gained international recognition for its creative and delectable drinks menu. Needless to say, their videos have left us all wishing it was

Multi-award winning Coupette pride itself on authenticity and unpretentious style. A London bar that has gained international recognition for its creative and delectable drinks menu. Needless to say, their videos have left us all wishing it was

Based in Drury Lane, The White Hart boasts some of the best of British food: pub grub. Their videos are both inviting and mouth-watering and leave us wanting to finish work even early to dive into a bowl of chips and a pint.

M.Manze simply can’t get any better. They deliver classic pie and mash straight to your door. This isn’t your standard takeaway, while you can order a quick meal, they also provide chilled meals to stock your fridge with. What’s not to love? Well, we love their use of video across the site to ensure visitors get a clear view of what’s on offer.

There are a huge number of bars in London, so it can be incredibly hard to stand out from the crowd. However, that’s what The Exhibit has managed to achieve. It isn’t just food and drinks available, but with the offer of hot desking on their site, visitors can get their work done in peace, while also indulging themselves. How can you do both at the same time? Well, their video shows you just that!

Who doesn’t love a farm shop? Newlyns has everything you need for your food shop while remaining local. Their use of video not only shows off their amazing products but also the love and care taken in producing them.

We honestly can’t get enough of local food. Big Barn has over 8,000 locations yet still manage to keep their products locally sourced! How do you ask? Watch their videos to find out.

Beer. Enough said. London Craft Beer Festival is everything we need in life, good beer, food and people. Their videos aren’t just about beer but show the incredible atmosphere of their events.

They don’t refer to their menu as ‘mains’, Brigade gives a proper title to their courses: feasting! And what a feast it is, we were literally drooling over their grilled masterpieces while looking through their videos.

Finding a new place to live is never easy. You have to make sure the size, location and neighbourhood all fit the lifestyle we deserve. What makes it even harder is the worry of bad landlords or flatmates. Rent London Flat uses video to make it easier to find our homes and takes a lot of stress away.

Known for its unique and sought-after style, L.O.M fashion is all about embarrassing individuality. Their passion for bright colours is reflected throughout their website and, of course, within their use of video. We love their use of contrasting backgrounds to their striking products alongside their diversity and body positivity. Their fun persona is reflected through every element of the brand.

Sustainable fashion is on the rise and is a trend we can all get on board with. But standing out from the bigger brands can be a challenge in such a competitive market. 69b Boutique uses video across their social media and website to show off their luxurious, sustainable way that leaves us wanting to add everything to our baskets.

When we think of the iconic London Transport Museum, we don’t naturally think of video. However, their online shop is using video to entice us to buy, even without visiting the museum itself!

Their social media channels provide educational, inspiring and original content that leaves us yearning for more.

Every London visitor can’t leave without a visit to Carnaby Street. The amazing shops, teamed with the atmosphere and decor of the place is simply iconic. The official website makes sure that we all want to come back time and time again, keeping us updated with anything from videos of shop launches to reels from new restaurant menus, we can’t wait to go back.

It’s not often we come across a fashion brand like this. Classic, luxury and heritage fashion that has been around for over 50 years.

With a long history, many brands like this don’t keep up with the times. Stuarts London has ensured that their products are showcased for all demographics, keeping things fresh while also keeping in-touch with their heritage.

Honestly, we can’t get enough of sustainability and Riley Studio knows just how to do this right. Their fashion is created from materials that would otherwise be destined for landfill and pride themselves in being eco-innovators. We all know what sustainability is but it isn't always clear exactly what it means and how it is achieved. Riley Studio is using video across their platforms to not just advertise but educate at the same time.

Honestly, we can’t get enough of sustainability and Riley Studio knows just how to do this right. Their fashion is created from materials that would otherwise be destined for landfill and pride themselves in being eco-innovators. We all know what sustainability is but it isn't always clear exactly what it means and how it is achieved. Riley Studio is using video across their platforms to not just advertise but educate at the same time.

Hamptons are famous for featuring luxury properties and clinching those sales. We’ve been dreaming about our ideal home by browsing through their videos and feeling positively envious!

Video tours on most estate agents’ pages are drab, repetitive and quite frankly, boring! Hamptons have clocked into those essential social media trends and know how to keep things exciting.

There are so many great estate agents using video, we simply couldn’t forget about RE/MAX. They don’t just show off houses in the UK, but overseas too. If we weren’t envious of people who can afford to move abroad or buy a holiday home, we certainly are now. Their videos don’t just show off properties but also provide some great property buying tips that even a seasoned home buyer would find useful.

We have to give huge praise to the social media team at Chestertons. Their videos don’t only look professional but also stay on-trend. Voice overs that describe every detail of a home in an excitable and professional manner have got us all buying lottery tickets so we can afford these stunning penthouses!

What we love about Benham & Reeves is that they don't just bring us videos of properties, but also other elements of the business they are passionate about. From football matches to scenic areas of London. They bring London to life and really instill why we should move to the capital.

One of the greatest aspects of London Golf Club is their brilliant use of video as displayed on their YouTube channel, ranging from one-to-one tutorials to animated and visual drone shots of various golf courses.

Leading international construction group Balfour Beatty to manage to establish a personal connection with their use with in-depth live streams and video updates about all their latest projects and the progress they have made.

Anglo American has a simple purpose – to reimagine mining and improve people's lives – not just this year, but every year. Their brilliant and engaging viewers provide viewers with an insight into how their year is progressing and how their approach on working on different projects.

Slater and Gordon are one of the UK's leading consumer law firms with lawyers based locally around the country. They've produced outstanding commercial videos about employment disputes and unfair dismissals.

1E helps organisations globally actively improve employees' relationships with workplace technology. They manage to do exactly this though with their video application via one-to-one interviews with their senior leadership managers and animation videos about their animation videos about the employee experience.

Rosewood Hotels & Resorts is an international luxury hotel and resort company operating 28 hotels in 16 countries. Their stunning use of video across their YouTube channel provides a great in-depth insight into some of their resorts.

British Land is a leading UK property company. One of their best videos across their YouTube channel is their brilliant “Level 10 at 100 Liverpool Street”. This provides a fascinating visual tour of the building and its amazing architecture.

British Land is a leading UK property company. One of their best videos across their YouTube channel is their brilliant “Level 10 at 100 Liverpool Street”. This provides a fascinating visual tour of the building and its amazing architecture.

Buying, selling and renting a property can be stressful and exciting. Our property winners have shown amazing skill in helping the public choose their next home from the comfort of their own homes with the use of video.

Standing out from the crowd on social media can be seemingly impossible. Our social media award winners have impressed us and their followers with their outstanding content with incredible interaction number.

The presentation of food and drink is just as important as the taste. That's why we've awarded our food & drink winners with high praise. Using video to show off menus is difficult to master, but done correctly, it can lead to massive publicity.

Fashion brands have more competition than any other industry when it comes to video promotion. Emerging brands can really see the benefit of just one video on their site or social media can lead to an item selling out in minutes. This is why our judges scrutinised this category more than any other and the winners really are a cut above the rest.

Drones are one of the best things to happen to the video industry in recent years, but they must be used properly. Our drone winners have not one produced incredible videos, but also honed their drone operation skills with panache.

Turning a corporate video into something with flair is a skill that shouldn't be sniffed at. What was once seen as a 'boring' element of the video world has seen a huge turnaround in the last decade and the winners of this category showed elegance and innovation.

The winners of the commercial category showed an ability even our most seasoned judges were impressed by. With such an extensive market in every element of our lives, standing out from the crowd is something to be dazzled by.

The winners of the commercial category showed an ability even our most seasoned judges were impressed by. With such an extensive market in every element of our lives, standing out from the crowd is something to be dazzled by.